B3 Interiors

Brand identity and naming evolution.

 
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B3 Buildings had a name that no longer matched the work. After years of delivering high-end commercial fit-outs and interior refurbishments across Auckland and Tauranga, the brand needed to catch up. We worked with the team to sharpen their positioning and land on B3 Interiors, a name that says exactly what they do, without having to explain it.

 

Deliverables:

  • Brand Strategy

  • Naming

  • Visual Identity

  • Tone of Voice

  • Website